A2: How Bloomberg Media Utilizes A Multi Vendor Strategy For Digital Media Delivery

Track A – Monday 15 May 
10:50 – 11:15

This presentation will detail how and why Bloomberg Media’s evolution to multiple CDN providers is enabling it to scale its web, mobile and video offerings while creating a better end user experience. The presentation will provide an overview of Bloomberg Media’s digital architecture evolution over the last few years that has enabled significant growth while improving the end user experience. Specific emphasis will be placed on discussing the challenges faced as they navigated the path towards this goal.

Presented by: Eric Schvimmer