B1: OTT by the Numbers: A Data Analysis of OTT Usage, and Conclusions on Meeting Consumer Needs

Track B – Monday 15 May 
10:30 – 10:50

Millennials may have led the way in cutting the cord, but their elders are right behind them. OTT is gaining share in the overall video consumption market, with only a few social and technological barriers to achieving complete market domination. This presentation will give the audience a deep-dive analysis of OTT usage by device, geographic region, performance vectors and providers, leveraging the unique insights of Level 3’s significant network footprint and big data analysis. Learn about the competing tensions between what end users require from OTT, and how providers work to differentiate through technology to meet those expectations in an increasingly competitive market.

Presented by: Jon Alexander