D101: Case Study: How A Multi-Camera, Live-Streamed Talk Show Launched On Facebook

Track D: Track D – Tuesday 16 May 
10:30 – 11:30

Learn the ins and outs of how a professionally produced, live stream, talk show reached 12 million viewers in its first season strictly through Facebook Live and with no major network. See how the show was pitched, sold, made and how it integrated brands in unique ways for sponsorship. Attendees will hear from NBCs Al Roker who co-produces The Never Settle Show and Mario Armstrong the EP & Host.

Presented by: Mario Armstrong