Discovery Track – Friday 3 November
13:45 – 14:45
Mobile First: How to Meet Viewers Where They Are
Viewers are already mobile first. That means OTT and TVOD producers need to shift their mindsets to put mobile strategies at the forefront of their planning and development. In this presentation, Phunware’s Daniel Blackburn breaks down this game-changing shift — and how content producers can succeed with a savvy mobile strategy from development to launch and user engagement.
Presented by: Daniel Blackburn