Category Archives: SME2017

W1: Creating an Open-Source Encoding Pipeline

Morning Workshops – Monday 15 May 
09:00 – 12:00

Encoding workflows for both SMB and enterprise can utilize powerful and free open source options, such as FFmpeg, which appeal to startups and established businesses for the flexibility in customization that they offer. In this workshop, learn the pros and cons of utilizing open source software in your encoding workflow. You also learn how to implement an encoding workflow by deconstructing a sample PHP and FFmpeg architecture. The presentation also explores extended encoding options for FFmpeg, including HEVC/H.265, to maximize compatibility with a wide range of mobile and desktop browsers, as well as streaming media servers.

Presented by: Robert Reinhardt

W2: Making the Transition From Flash to HTML5

Morning Workshops – Monday 15 May 
09:00 – 12:00

As Flash continues to decline, HTML5 video technologies increasingly bring the promise of heightened performance and better QOE. This workshop provides an in-depth look at HTML5 players, their features and strengths, as well as the open-source media engine frameworks available on the market today. We begin by examining the main components in a video player and then discuss how to choose a player adapted to one’s use case, examining how several open-source solutions compare. Finally, we use an interactive example to build features and demonstrate several optimizations, offering tips and best practices and pointing out potential production issues as we go along.

Presented by: Erica Beavers, Nikolay Rodionov

W3: Wowza Ninja Workshop (Level 100): Building an End-to-End Live Streaming Workflow

Morning Workshops – Monday 15 May 
09:00 – 12:00

A getting-started interactive workshop that will cover the basics for many popular live-streaming scenarios, including end-to-end demos with a variety of third-party and Wowza technologies.

This is a hands-on workshop. Attendees are responsible for providing their own laptop for use during this workshop.

Presented by: Tim Dougherty

W4: Encoding 2017: Codecs & Packaging for PCs, Mobile & OTT/STB/Smart TVs

Afternoon Workshops – Monday 15 May 
13:30 – 16:30

As video resolutions increase and target playback platforms multiply, video producers must leave their H.264/HLS/HDS comfort zone and expand into HEVC, VP9, and MPEG-DASH. This workshop is divided into multiple segments by target platform to teach you the applicable standards and best strategies for delivering live and VOD adaptive video to viewers on that platform, both with and without DRM. Along the way, attendees learn options for producing H.264, HEVC, and VP9; the status of standards such as the Media Source Extensions (MSE) and Encrypted Media Extensions (EME); and how and when to utilize them. Attendees walk away knowing the technical requirements for delivering to all key platforms and the best practices for making it happen.

Presented by: Jan Ozer

W5: DRM Workflows: How to Provide Protected Content to Desktop, Mobile, TVs, & Streaming Boxes

Afternoon Workshops – Monday 15 May 
13:30 – 16:30

DRM is a necessary evil for premium content providers, but with the recent streaming formats and standards, it gets rather easy to create DRM-protected streaming systems. MPEG-DASH with Common Encryption (CENC), together with HLS and FairPlay, is the state-ofthe- art DRM approach to reach the majority of platforms today. This workshop focuses on the common approaches used in 2017, as well as how to go beyond just streaming, e.g., enabling offline playback of DRM protected-content. Furthermore, the future e.g., using HLS with fMP4, as well as CMAF, is discussed.

Presented by: Stefan Lederer

W6: Wowza Ninja Workshop (Level 300): Building Modules

Afternoon Workshops – Monday 15 May 
13:30 – 16:30

At the core of Wowza Streaming Engine’s functionality is a collection of Java modules that define its capabilities. In this workshop, learn how to use the Eclipse IDE to build your own customized modules for your streaming media deployments. You will have hands-on experience with your own laptop to learn about basic application and stream event handlers, as well as building listeners for publish/unpublish and transcoder events. Attendees should have basic to intermediate programming skills in one or more languages, preferably Java.

This is a hands-on workshop. Attendees are responsible for providing their own laptop for use during this workshop.

Presented by: Robert Reinhardt

B101: Unique Ways To Integrate Streaming Into Corporate Communications and Training

Track B: Track B – Tuesday 16 May 
10:30 – 11:30

To date, most corporate implementations of streaming media in the enterprise have focused on corporate communications and training. Now, organizations are starting to use Streaming Media in customer facing environments and in revenue generating opportunities. This will be the next breakthrough in Streaming Media in the enterprise and education. This session will present real world scenarios of how streaming media has been used to improve customer service, gain new customers, and provide additional services – often times through a combination of streaming video and real time video and audio. This can’t miss session will get you thinking about ways to take your streaming implementation to the next level.

Presented by: Andy Howard, Sunny Panesar, Brian Patterson

DT101: Discovery Track

Discovery Track – Tuesday 16 May 
10:30 – 11:30

How to Apply Content-Adaptive Encoding to Reduce Bitrates Up to 50% Without Any Loss in Quality

This session will present Beamr’s content-adaptive technology and its role as a stand-alone bitrate optimizer for already compressed H.264 files, and Beamr’s content-adaptive rate-control which when integrated with the encoder enables HEVC 1080p at just 1.5Mbps. Attendees will learn why the fixed recipe approach to encoding is not sufficient to achieve the low bitrates that congested networks require with the quality that is being demanded by consumers.

Attend this session for your chance to win: For every qualified OTT content distributor, managed service operator, telco, or media & entertainment company who attends the session, Beamr will grant a free 45-day evaluation license of up to ten (10) Beamr 5 or Beamr Optimizer instances. Beamr 5 is the world’s best HEVC software encoder SDK and Beamr Optimizer, formerly known as Beamr Video, is widely acclaimed for it’s ability to reduce bitrates by up to 50% without video quality degradation. For those looking to experience the benefits of the Beamr optimization process as part of their HEVC encoding workflow, Beamr will grant an upgrade to Beamr 5x which is the worlds highest quality HEVC encoder able to produce 4K at less than 10Mbps and 1080p at just 1.5Mbps. A small administrative fee will be required, but qualified customers will have the option of putting these files into their production workflows. Not every company will qualify and Beamr reserves the right to deny any evaluation or upgrade request.

Presented by: Mark Donnigan

Not Just Another Technical Solution – Movingimage Enterprise Video Platform (EVP) Impacts Your Life

Video is changing the way companies function. Advanced Enterprise Video Platforms (EVPs) power corporate intranets and allow marketers to reach customers via multiple channels. The key element that is changing the market is how content creation has shifted from using professionally designed content to employee-generated content. For this shift to be successful, EVP tools must be easy to use for employees at all levels. Plus, EVPs also must serve as the central integration hub for video-related technologies, from intranet CDNs to 360° VR video. In this presentation, we will focus on how video is changing the way companies like DHL, Volkswagen, Vodafone and Allianz operate, how video can be used to improve the customer experience, key integration challenges and the importance of having added levels of security within the EVP.

Presented by: Sebastian Picklum

C101a: VP9/AV1 Video Compression Update

Track C: Track C – Tuesday 16 May 
10:30 – 11:00

WebM VP9 has seen adoption by major media companies and has over two billion devices that support playback. This talk will give an update on some of the latest performance benchmarks and discuss some VP9 encoding best practices around high bit-depth and HDR. The talk will also include an update on development of the next-generation AV1 codec by the Alliance for Open Media.

Presented by: Matt Frost

LS101: Social Broadcasting: The New TV

Live Streaming Summit – Tuesday 16 May 
10:30 – 11:30

Streaming video is exploding as fast as technology and audiences can keep up. Whether originating as social media-based branded content, destination viewing, simple live streaming, or in-the-moment broadcasting; the new TV is live and available across multiple devices and platforms. Roker Media and its analytics division Roker Labs dig deep into how live streaming is finding its audience. From broadcasting on social networks to developing OTT-first content, how are broadcasters leveraging social broadcasting to drive viewers to their programming, brands, and content? Which platforms are making philosophical and technological advances to win at live streaming? How will paid boosting of Live on Facebook affect the industry? And what are Twitch, YouTube, Instagram, and Snapchat doing that will make this area competitive for years? 

Presented by: Jon Burk, Luke Watson